Opposable Thumbs

Opposable Thumbs

Adventures in being human by author & coach Joanne Mallon

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Filth, music and art – inspirational reading for weirdos

February 14, 2011 Joanne Mallon 0

A million years ago, when I started in coaching, I tried to read as much mind/body/spirit-type inspirational guff as I could. Every week I would […]

10 things Twitter can do for journalists

January 12, 2011 Joanne Mallon 8

  It seems like every media bod I know has put “Get to grips with Twitter” at the top of their To Do list for […]

That PR/Blogger Bunfight

October 13, 2010 Joanne Mallon 0

You might have seen this post which was re-tweeted with glee by many bloggers and media types yesterday. It’s the tale of a blogger who […]

A Product Launch But Not As We Know It – The Project Natal Experience

June 20, 2010 Joanne Mallon 0

It’s been a week and I am still coming to terms with the madness that was the XBox Project Natal launch. Perhaps I never will. I’ve been to […]

How To Get a Job in Journalism

May 10, 2010 Joanne Mallon 0

Thanks to all who joined us for the live web chat at the Guardian Careers forum. Although it was originally supposed to focus on new […]

time to write

The Invisible Book and Why Time to Write is a Necessity, Not a Luxury

February 3, 2010 Joanne Mallon 4

When I’m working with new coaching clients, we start by looking at the kinds of things that they’re not doing, but would like to be […]

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New Year Resolutions for Freelancers

January 11, 2010 Joanne Mallon 6

So the new year is off the starting blocks, and next week we will be welcoming Blue Monday. More than just a New Order song or the […]

Media Training: Making the Most of Your Media Interviews

October 8, 2008 Joanne Mallon 0

I have been invited on to PR101 Radio to talk about how you can promote your business through doing media interviews.  Though sometimes I think the […]

Intern life – The ten commandments of media work experience

June 5, 2008 Joanne Mallon 0

Being an intern, or on work experience is the shitty end of the stick when it comes to media careers, but I’m sure you won’t […]

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Back to Basics: Pitching your ideas to editors

May 13, 2008 Joanne Mallon 7

  Pitching Your Ideas to a Publication When you want to get published in a newspaper, magazine or website, you start by pitching the idea […]

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